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Business Name Ideas – 7 Unbreakable Rules of Great Branding

Business Name Ideas – 7 Unbreakable Rules of Great Branding

One of the first things you need when you start your company is good business name ideas so that you can create a brand that is going to work for years to come. Most people don’t take this too seriously but believe me, your name and branding can sometime be make or break for a startup.

Everyone and his brother can open a business these days using the interest as a platform for super cheap commerce, so the important thing is to do everything in your power to stand out.

In this article I want to give you lots of business name ideas for coming up with that amazing name for your company.

Let gets started…

THE 7 GOLDEN RULES OF A GOOD BUSINESS NAME

1. It must be super easy to remember.

2. Don’t be too clever, use easy to spell words so that people can find you online.

3. Let people know what kind of business you are.

4. Give your potential customers a benefit.

5. Let people know your unique selling point.

6. The words should be no more than two syllables.

7. Make it fun.

There are of course many other theories that go into picking great company names, but just stick tightly to the 7 rules above and you should be fine.

GIVE YOURSELF TIME TO WORK ON IT

Set out a couple of hours where you and your naming committee will brainstorm a whole list of names that meet the criteria above.

You should work in 50 minutes blocks of time and everyone should focus solely on naming the company.

LET IT SIT FOR A WEEK

Now you need to do something else for a while, work on other aspects of your business then come back to the name a week later and see if it still works or if it needs tweaking.

If you’re not happy start again and work at it until you have something killer!

Final thoughts.

Now you have a name that everyone is happy with you should jump onto Google AdWords and run a few dummy ads including the name you have chosen plus a few of the options that did not make it.

Only the market can really tell you if they will be attracted to your name.

If this step goes well you’re ready to move ahead with your business.

Good luck.

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