Custom lapel pins are a great way brand and market your business or organization. Custom pins have a wide variety of uses from employee recognition, service awards, achievements and more. They are also wonderful for honor roll, music and sports groups, making the custom pins a universal marketing tool for organizations of all sizes and budgets, especially in tough economic times.
Custom pins with a logo are a great way for your employees, business partners and clients to show their pride for your business. With custom lapel pins, you can create an identifiable symbol for your business, event, special interest or charity too, similar to the way breast cancer organizations have with the pink ribbon pins. Custom pin manufactures should work with you to create your lapel pins in any shape you need.
In tough economic times, it’s important to thank the people who make your business or organization run. Custom pins can fill a variety of needs for companies and organizations of all sizes. Follow these tips to put custom pins to use at your organization.
Stand Out at Trade Shows: Custom pins, custom lapel pins and promotional buttons are a great way to break the ice with a potential customer, donor or partner.. Many times a person will simply ask you what the pin or button you are wearing signifies. Hand out a custom pin along with your business card to ensure you stand out from the crowd of exhibitors and attendees.
Don’t End Up in the Trash: Let’s face it, when you hand someone your business card, there’s no way to know whether it’ll end up in the trash or in a faceless stack of business cards. A custom corporate pin can serve as a reminder of you each time the recipient opens his or her desk drawer or sees it on a bulletin board.
Award Your Employees: Your employees are what make your company great. In this economy, when morale is down, let your employees know they matter. Employee recognition pins increase employee morale and recognize outstanding employees. Consider an employee-of-the-month or other award-style pin. Your employees will remain confident and hard-working.
Raise Funds in Tough Times: It’s more imperative than ever for fundraisers and charities to thank the donors who keep them afloat. Charity fundraiser pins are the perfect way to thank donors.
Other uses for custom lapel pins include:
Sports Trading Pins: For any sport, from baseball to swimming, trading pins have become very popular between teams. Give your team a great way to show pride in their team.
Clubs and Association Pins: Thank your members, old and new, for their loyalty with a pin upon payment of annual dues. If your organization is raising money, make a custom lapel pin to sell.
Religious Pins: For churches, synagogues or other religious groups, custom lapel pins can be a sign of belonging and affiliation.
Schools, Fraternities & Sororities Pins: Use lapel pins for fund raising efforts or to identify your students, sisters or brothers with your club. Custom lapel pins make a great way to show school spirit.
While many organizations are facing layoffs, shutting down or losing donations and clients, custom pins are a useful marketing tool to brand your company as a survivor. Use them to create a unique branding opportunity and, more importantly, thank the people who work to keep you afloat.