"Dare to Care" Project for World Marketing Summit Malaysia 2013 #daretocare | VERNONCHAN.COM
The World Marketing Summit is an initiative to Shape the Future of Marketing and Create New Development Approaches through Marketing.
For more information, visit www.worldmarketingsummit.org
https://www.facebook.com/WMS2013
As part of the World Marketing Summit initiative, Edelman PR Malaysia has come up with a campaign called “Dare to Care” — where the team including yours truly will be involved in challenges that reflect/represent United Nation’s 8 Millennium Development Goals (MDGs) — The MDGs focus on three major areas of Human development (humanity): bolstering human capital, improving infrastructure, and increasing social, economic and political rights, with the majority of the focus going towards improving basic standards of living.
More about World Marketing Summit
Mission
To Create a Better World through Marketing
Description
What is the World Marketing Summit?
The World Marketing Summit is an initiative to Shape the Future of Marketing and Create New Development Approaches through Marketing.
The World Marketing Summit (WMS), a legacy of the World’s most influential marketing guru Professor Philip Kotler is designed to be an inclusive platform of developing and developed countries to solve the world’s critical challenges through the effective and efficient lens of marketing.
WMS will play a vital role in guiding the future of marketing in embracing the human mind, heart and spirit with the objective of “Creating a Better World through Marketing”.
The Summit is a legacy of the World’s most influential marketing guru Professor Philip Kotler with the vision that it will be an annual gathering of thinkers, social activists, corporate captains – agents of social change from developed and developing countries working in concert to address and devise actionable solutions with measurable objectives.
PARTNERS — who will walk the talk. PEOPLE — who share the vision to create “A Better World Through Marketing”. REACHING OUT — to make a REAL DIFFERENCE.
WMS plays an important role in guiding the future of marketing in embracing the human mind, heart and spirit and at its heart lies the all-important.
The World Marketing Summit works to create global shifts in human behaviour through marketing strategies that impact society and our lives.
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