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E commerce

Increasing Smartphone Usage for eCommerce

The mobile revolution is nothing new – we’ve known for the last two years that mobile internet usage was increasing, with Google’s announcement that it would implement a default mobile index in 2018 as the ultimate confirmation of this sea change. What is new however is the role smartphones now play in eCommerce with shoppers using their devices at all stages of the buyer journey, from research and comparison right through to check out. Black Friday and Cyber Monday confirmed the unassailable truth with Adobe reporting a record 39.9% of web traffic to retail sites originating on smartphones on Cyber Monday, with a bumper £1.13 billion of sales being transacted on mobile devices – a huge 12% higher than previous years. Popular devices As you’d expect from the m...

Miva Merchant Web Design – A More Affordable Ecommerce Method

For today's business owner wanting to either have a new ecommerce website built or needing to take their brochure website and turn it into a money generating tool, finding the right web designer can be difficult. There are so many companies and designers out there, it's hard to say what one is right for your specific needs. The next problem is finding a designer or company that can perform the necessary work your business needs to complete your website for an affordable price. That's where the option of third party shopping cart solutions come in. There are many programmers than can build an ecommerce website that works specifically for your exact needs and wants. If you are looking for a highly complex and very specific shopping cart system, then having a programmer that speci...

Staying Ahead With a Powerful Website Ecommerce Design

The world has entered an era that is fast becoming highly dependent on the internet for anything that you can think of. As A Matter Of Fact, these days, the Internet has become a way of life. Commerce has grown from barter to trade to ecommerce. There seems to be a business boom in the internet that many companies, regardless of the size, establish their own web front. Since the internet is also a world wide competition for these business companies, it is therefore crucial to develop cutting edge website ecommerce design to stand out. Website ecommerce design is important in increasing site traffic. Several studies have been made and presented that prospective customers and visitors tend to visit a website that has well-designed graphics and colors, has very intuitive layout, and has profe...

Premium Web Cart vs Standard Web Cart – Critical Ecommerce Decision

A premium web cart versus a standard web cart, which way should you go with your ecommerce business? How you make this decision can literally decide the short term and long term future of your online business. This decision extends far beyond the simple layout of your website, it actually affects your entire marketing and sales strategy. So let’s compare the basic concepts of a premium web cart and contrast these virtues to a standard web cart. Standard Web Cart – Just The Basics When people first decide to get an online business up and running, they’re often thinking about 1 thing and 1 thing only: how do I sell my widget and collect the payment? But along with the excitement of the new business prospect, there’s the accompanying fear that goes along with any new s...

Useful Selling Tips For Merchants With Ecommerce Solutions

Selling is an art at times. You need to know what your customers are looking for. And competition is tough with so many other sellers offering competitive prices in the market. You will need to make sure that your ecommerce solutions is able to help you sell wisely. Here are a few pointers that will help. Cross-Sell Your Products Your hosted shopping cart should come with cross-sell features that allows you to suggest different types of products to your customers whether they are at the checkout process or even when they are browsing through your range of products. The thing about this feature is that it allows you to promote different types of products to your customers which they may not even be aware of in the first place. And if you have other customers who have purchased those product...

eCommerce: Why Cross-Selling Is an Important Element Beside Your Layout

The year 2016 presents tremendous opportunities for cross-selling techniques. eCommerce businesses can actually bolster sales records by even up to 30% by resorting to cross-selling. As a retailer, you do have the chance to generate extra traffic during the sales period by adding new features and optimizing user experience. eCommerce: Strategies to Shore Up This Particular Technique Cross-selling entails the practice of boosting sales by providing additional (but relevant) products along with the product the customer is already looking for. For instance, if a potential buyer is looking for a laptop then you can generally present them with the additional option of choosing laptop covers as well. While most may think that it's not that difficult to make a buyer shell out a few extra buck...

ECommerce Design and Usability

eCommerce design and usability factors have a substantial impact on the success or failure of a webpage. Optimizing your ecommerce site according to best usability and design standards is a must for all entrepreneurs thinking of getting started with an online business. Here are a few tips and guidelines regarding ecommerce usability and design. Perfect Design in ecommerce: Ecommerce design is not all about fancy eye catching colors, layouts, rather it should be something that tells your visitors what product or service you offer and how professional you are. If your visitors get confused and do not understand what you sell, they will never spend a penny on your site. It is also important to develop and design your ecommerce site focusing on SEO factors because [search = sales = earnings]. ...

The Importance of Understanding Your Customer’s Journey on Your eCommerce Website

As an eCommerce retailer, do you know what your customers are doing when they hit your site? Do you know where your site is losing visitors or understand at which point of the sales funnel prospects are arriving at your landing pages? If you answered no to any of these questions, it’s very likely that you need to take some time to understand your customer’s journey through your eCommerce site. While this may sound like a daunting prospect, it can be approached in a methodical manner and made easier with the use of tools such as Google Analytics. The time and effort invested in this process can also unlock a host of benefits – most notable of which is the prospect for driving up conversions by reducing friction and plugging funnel leaks. What is your customer looking for? ...

Best Ecommerce Platform for Your Online Business

The ecommerce industry has shown a remarkable growth across the globe. During the early ages of ecommerce, there were just a handful of online stores that would deliver at specific locations. But with the rapid growth of ecommerce, several entrepreneurs have converted their business ideas into reality. Along with the improved logistics and payment channels, the ecommerce business can now go beyond the border. If you are one of those entrepreneurs planning to step into the world of ecommerce, then you need to initiate by choosing an ecommerce platform. It is the first and the most significant step where you can’t afford to make any mistake. Deciding on a suitable platform for creating an online store should be the priority. But how can you determine which platform is ideal for making ...

4 Important Tips to Consider for Ecommerce Website Development

Ecommerce shopping is the buzzword of our times with millions of customers across the globe opting for online shopping over brick and mortar shops. This has made it imperative for retailers to go for entrepreneurs are still focusing on ecommerce website development or finding a reliable turnkey solution to take their business online. The task of website development for any business model is complicated. It needs analysis of several aspects from user-experience till the performance. If the ecommerce website is not good enough to offer a simple way of shopping to the users then customers are likely to choose some other site for shopping. One effective way to save time and create an online store at an affordable cost is by choosing ecommerce platform providers. They provide a readymade soluti...

Reducing Fraudulent Transations – 5 Simple Ways To Protect Yourself

The money being spent online is steadily growing. With billions of dollars being spent each year online, the opportunity to make money on the internet has never been bigger. Unfortunately, with that opportunity come people who want to make money in less than honest ways. We're going to look at some concrete ways you can identify fraudulent transactions and save yourself a lot of chargeback fees, money and grief. Get more information from prospective customers. The more information you have to work with, the better your chances are that you will be able to positively identify fraudulent transactions. At the very least, you need to make sure you get a customer's name, credit card billing address, phone number and the IP address of the computer currently accessing the order form. You ...

Robert Rauschenberg: One Of The Greatest American Collage Artists Worldwide

His profession shows much more about the New York art local community. His attitude when it comes to the means of art expanded to media, people, almost everything. Rauschenberg launched art to: engineers, socialites, All-About-Eve assistants, politicians, trade unions, dancers, instant collectors, Utopians, scientists, foundation swingers, art groupies, and all rubbed shoulders with all the incongruous elements in his art. This abundant mixture seemed to validate the desire populists often have: that the limits of art are wearing down. He transported the day when fashion compelled the art community to get along with him – until that moment in 1964 when Rauschenberg received the grand prize at the Venice Biennale. They institutionalized his irony, which Rauschenberg maintained to leav...