Search engine optimization is about making your site in such a way that it will rank higher in the search engines. A website that's optimized for search engines can reap huge benefits on to your website and your business's. A recent Forrester Research report showed that 80% of web surfers discover the new sites that they visit through search engines. Include your most important keywords both in the title and the description you submit to the ODP with perfect descriptions and titles.
There are various areas of page optimization for Google search engine
Title: Title Tags are a very important guide for all search engines in determining what is in the content of a specific web page. You will find the title tag in the head section of the source code along with your Meta description tag and Meta keyword Tag. We feel that title tags should span no less than six words and no more than twelve which result in about a range of fifty to eighty characters, this includes spaces, hyphens, commas, etc.
Keyword Density: keyword density is the ratio of the word that is being searched for, ie the keyword, against the total number of words appearing on a given web page. There are a few techniques you can choose that were carefully researched by experts in the SEO business.
Link Popularity: Link Popularity referers to the number of hyperlinks pointing to a webpage. The higher a webpage's link popularity rating the better, as most major search engines consider link popularity as an important factor in determining a webpage's relevancy in its search engine rankings.
Blogging: Weblogs can be used as a way of providing current up to date content on an existing website or can be used as a website on their own. Most importantly Blogs allow for easy visitor interaction, whereas websites generally do not.
Search engine optimization services [http://www.mywebsiterankings.com/search-engine-optimization-services/seo-services.html] encompasses a number of skills which come together to provide all the required ingredients for a website to rank high on the major search engines and directories for a chosen search term or terms.