We are already nearing the end of yet another year where search engine optimization has pushed us in different directions making us focus on the quality that is published online, always putting your best foot forward to help you reach your audience, increase website traffic and boost brand visibility online.
Some of the simple tricks you can use when it cones to link building for 2018 is to ensure you only use the highest quality links and that you ensure manual link building techniques are followed at all times. Don’t fall into the trap of using automated links because it saves you time. The problem with automated links is that you have no idea if they are good quality, sometimes they aren’t working at all. While it’s a convenient and much faster link building service, manual link building is the best way to go to ensure your reputation is good online at all times.
You will want to build a good relationship with other reputable companies in your industry and get them to share links to your website with confidence as a reciprocal agreement. The benefit is that you will both enjoy advantages with this as you will both increase your website traffic and increase your visibility considerably.
Always get testimonials from your clients and like these to your social media account and where you can to ensure you are seen Testimonials are imperative to online success and something your future clients rely on. When you get testimonials on independent review sites, answer them with a thank you and add your link, always promote your links at every opportunity to ensure the search engines see and trawl the links to provide you with the highest chance of success.
Guest blogs are one of the best ways to promote link building for 2018. Guest blogs gives you the opportunity to reach a much wider audience and therefore increase your company’s visibility dramatically. At the end of each blog, ensure you include a small about us section and a link to your website, you can also add this as a hyper link in your guest blog so potential clients can find your site easily.
Ensure your link building service includes you in online directories. These directories should be completed in detail along with links to your pages to ensure you are seen and become visible to both search engines and potential clients. In addition to this, the online directories, such as Yelp, are a fantastic and reliable source to push you forward.
One of the things that cannot be stressed enough is the quality of the links. The search engines are going to penalise you for poor quality or broken links. So your link building service is an ongoing service which ensures links are in good working order so that you are assured to be seen in the best possible light and enable search engines to push you forward with complete confidence.
The final thing when it comes to link building for 2018 is to ensure your links that you share on your website are relevant to your particular industry or product you are promoting. At the same time you want to ensure you only promote your links on sites and blogs that are relevant to your industry. This ensures you reach the right audience and also reduces the risk of you being penalised by search engines for not providing searchers with the best results when they are searching online for something in particular. It should be relevant to provide searchers with the best and most relevant search result.