Brand loyalty is something all businesses strive for. But in terms of chocolate which comes out on top? Below is a list of the Top 10 most popular chocolate bars in the world in terms of consumption. But before you read on why do not you take a guess as to what is number one?
10. Hershey Milk Chocolate Bars
Invented by Milton S. Hershey of Lancaster, PA in 1894, Hershey Milk Chocolate Bars were the first mass produced chocolate bar in the USA. Still going strong they have been described as 'The Great American Chocolate Bar' and possess a slightly sour and tangy taste that is distinctly 'Hersheys'.
9. Oh Henry!
Created in 1921 by the Williamson Candy Company, this chocolate bar contains a delicious mix of peanuts, caramel and fudge which is coated in smooth milk chocolate. Particularly popular in Canada this chocolate bar is believed to have been named after a boy who frequently flirted with the girls at the offices of the Williamson Company.
8. M & Ms
Named after the surname initials of the companies two founders, M & Ms were originally produced in the summer of 1941 and are now sold in over 100 countries world wide. Comprising of a different range of colored candy shell with the letter 'm' imprinted on it in lower case, this product is now available with a number of fillings including milk and dark chocolate, crisped rice, mint chocolate, peanuts, peanut butter, almonds , orange chocolate, coconut, pretzel and wild cherry.
7. Baby Ruth
Originally known as 'Kandy Kake' this bar of chocolate covered peanuts, caramel and nougat was introduced to the US in 1900. Similar to a Picnic, this product was first produced in Chicago by the Curtiss Candy Company who renamed it to Baby Ruth in 1921 , supposedly in honor of the daughter of President Grover Cleveland. Nowadays it is manufactured by Nestle.
6. 3 Musketeers
Made by Mars Incorporated, 3 Musketeers is a chocolate bar with a center that many people incorrectly refer to as nougat. In fact it is actually made of chocolate marshmallow and whipped cream. Launched in 1932 it originally contained three pieces in one package, flavored strawberry, chocolate and vanilla, which led to the product being so named. Costing five cents when it was first introduced it was initially marketed as one of the largest chocolate bars on the market and something that could have been shared with family or friends.
5. Milky Way
Created in Minnesota by Frank C. Mars in 1923, the Milky Way was the first commercially distributed frozen chocolate bar. The name and taste of the bar was taken from a blamed malted milkshake of the day, not the earth's galaxy as many contend. In its first year of sales in 1924 the Milk Way generated $ 800,000 in revenue.
Popularized by Bart Simpson this concoction of butter and peanut butter covered in milk chocolate was lauched by The Curtis Candy Company of Chicago in 1923. The product got its named after a public contest was run by the company and quickly became a firm favorite on the back of early marketing ploys which saw the company drop Butterfingers and Baby Ruth bars from airplanes in cities across the United States.
3. Kit Kat
First created by Rowntrees of York in 1935, Kit Kat's in original four finger form was developed after a worker at the Rowntree York factory put a suggestion in a recommendation box for a snack that 'a man could take to work in his pack up' . Originally called 'Rowntree's Chocolate Crisp' the product was renamed to Kit Kat after WWII. Today it is produced by Nestle in 17 countries around the world including the UK, Egypt, Australia, Algeria, China, Malaysia, Turkey, Bulgaria and Venezuela.
2. Reese's Peanut Butter Cups
Introduced in 1928 by Harry Burnett Reese, this chocolate has been one of the best-selling candies in US History. Consisting of a delicious peanut butter filling enrobed in milk chocolate it comes as an individual 'Big Cup' or in a pack of 2, 4 or 8. Anyone who has seen the Adam Sandler and Drew Barrymore film '50 First Dates' will recognize this product instantly.
The best-selling chocolate bar of all time, the Snickers Bar was introduced to the world in 1930 by Mars Incorporated. Consisting of peanut nougat topped with roasted peanuts and caramel and covered in smooth milk chocolate the product was named after the Mars family horse. Today it has worldwide global sales of $ 2 billion.