Selling is an art at times. You need to know what your customers are looking for. And competition is tough with so many other sellers offering competitive prices in the market. You will need to make sure that your ecommerce solutions is able to help you sell wisely. Here are a few pointers that will help.
Cross-Sell Your Products
Your hosted shopping cart should come with cross-sell features that allows you to suggest different types of products to your customers whether they are at the checkout process or even when they are browsing through your range of products. The thing about this feature is that it allows you to promote different types of products to your customers which they may not even be aware of in the first place. And if you have other customers who have purchased those products before, you could gather some feedback from them to add as a product review. Suggesting one or two products that are on very good offers at the checkout process which customers can’t find anywhere else on your site may convince them to buy it together with their selected products.
Many businesses will have their own Facebook account where customers could join or ‘Like’ the page when they visit your store. Now what would be a better way than to just have customers ‘Like’ your products or pages? The ability to sell directly on Facebook without the need to return to your store to complete the transaction. Check to see whether your hosted shopping cart has this feature where you can literally sell any of your store’s products on Facebook making the buying process easier for your customers.
We love sales. The idea that you get to save some money will always prompt people to end up buying because they think they are getting a good deal. So before the coming holiday season, be proactive to do your research on what your competitors are selling. Constantly have products on your site that is on sale which you can alternate on a monthly basis. That keeps your store fresh as customers can always look forward to some of the products being on sale for them to purchase.
So don’t be limited by your ecommerce solutions. Learn to think out of the box and make use of all the features that come with your hosted shopping cart to the max. Customers are not going to wait for you to entice them. You need to be proactive to engage them to consider shopping at your store. Happy selling!