Why the obsession in writing ezine articles? In understanding this, we have to look at the cause first to determine, why? As we know, a lot of Ezines, a form of electronic newsletter/magazine, are being circulated throughout the Internet to it’s subscribers by publishers who wish to promote their products and services. Since ezine are freely circulated, most of publishers, stop having their own staff of in-house journalists because of the cost involved. Hence, created demand for ever-growing article writers, and the emergence of Article Directory, such as EzineArticles.com, Associated Content and so many others.
An Article Directory is where expert writers each in their own field, submit their articles to. From these directories, ezine publishers can use, reproduce or print their required articles freely provided the articles acquired are not altered and the authors bio box/resource column is included in the article published. This creates a win win situation for both the ezine publisher and for the article writer.
The ezine publishers get their free content, expert commentaries on their business niches, save on time and money that otherwise has to be spend on the process of compiling the ezine articles and in campaigning of their project.
To the authors/writers, in addition to getting free publicity, good name, the urgently needed traffic to their blogs/websites that is sent through the back-links in their authors bio box from the published articles, also the indexes and the optimization by search engine, the authors/writers will also benefit in gaining substantial monetary reward.
In conclusion, we can derive the main cause for the obsession with writing ezine articles by many writers, is the obsession of the monetary gain and the fame that’s come along with the success of becoming an expert ezine article writer.