SEVENFRIDAY’s Retro-Futuristic Drops Whisk You Back To The Future

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SEVENFRIDAY’s at it again, and we’re obsessed! The PE1/01 and PE1/01M are seamless evolutions of classic design, expanding SEVENFRIDAY’s journey into the retro-futuristic style. The combination of brutalism and aerodynamism in its industrial-inspired design creates a familiar charm, while the precision of a hard disc drive is reflected in the dial elements.

The central disc, reminiscent of spinning digital memory, adds a hypnotic movement to the minimalist and timeless dial. Encased in a rounded, aerodynamic case, the new series embodies the MAYA principle of balancing innovation with familiarity. It is more than just a watch; it is a statement of attitude and a natural evolution of the daring and lifestyle-grounded SEVENFRIDAY brand.

Case & Bezel

Polished stainless steel. Bezel groove line filled with matt black Berlac lacquer.

Horizontal satin finish and sunray brush bezel.

Dial

Four layers of construction, with the middle layer in polished and sunray galvanic gunmetal.

The 9H marker finished in black opaline and backfilled with gloss white. Black soft-touch dial plate with a high-relief logo and circular ridge. Date window at 4H.

Caseback

Polished stainless steel.

Single screw for access to the stem and movement removal.

Disc & Hands

Hour disc in galvanic black with white numerals for hour and 1/2 hour.

Minute hand in fine sandblasted rhodium with matt black details and luminous pointer. Seconds hand in fine sandblasted Rhodium with matt black inner circle

Glass

Sapphire crystal with anti-reflective coating.

Strap

Black genuine calf leather strap with black stitching.

Stainless steel butterfly clasp with engraved SEVENFRIDAY logo. 26mm to 22mm.

Engine

Three hands with date. Automatic TMI NH35 (Made in Japan), 41 hour power reserve.

Dimensions

44.5mm (W) x 44mm (H) x 12.55mm (Thickness)

Water Resistance

5ATM – Water resistance

NFC

The NFC chip embedded behind the polished stainless steel caseback allows authenticity verification via the SEVENFRIDAY Android App and authorised retailers.

SEVENFRIDAY is available at Red Army Watches stores located at Pavilion KL, 1 Utama and online at www.redarmywatches.com.my.


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