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Today a lot of business have taken up online marketing, with an aim to improve their conversion rate. And that's why there is so…

Brand Management is a broader and much more strategic activity of any company than marketing alone. It is an important aspect of…

SEO is the acronym for Search Engine Optimization, and it includes all the strategies and techniques that will lead a certain…

SEO can be broken down into 2 main categories - on-page and off-page, also called on-site and off-site SEO. This article focuses…

If you've been in the copywriting realm for very long at all, you've heard the phrase "features vs. benefits." It's a fundamental…

As part of socializing your puppies, it is but normal to let them engage in play with other dogs, but the one thing that you may…

Today I had the opportunity to talk with Dovid Davis, the Director of A # 1 Pest Control, and I learned that getting rid of fleas…

Are you willing to take your brand on the next level? Then you should read on how you can do that. The internet marketing is…

The modern business must have a Web presence that communicates its brand and basic information to target audiences. Despite…

Philip Kotler reminds us that if markets are to be segmented and cultivated, they must meet certain requirements. Segments must…