Certified Professional Marketer (CPM) by Institute of Marketing Malaysia (IMM)

Certified Professional Marketer (CPM) is the route to your professional marketing certification.
It is offered exclusively in Malaysia by Institute of Marketing Malaysia (IMM).

What is CPM (Asia)?
CPM (Asia) is the highest recognition of marketers who have attained a competent level of academic and practical understanding of marketing in the Asia region. The certification demonstrates that you are a professional, announces your professional competency, achievement of high standards of experience, knowledge and conduct to your employer, clients or customers, and to your peers in the marketing profession in Asia.

Why should you be getting CPM?
– Recognition:
CPM (Asia) is conferred by the Asia Marketing Federation (AMF) of which the National Marketing bodies of twenty-one (21) countries are members including the Institute of Marketing Malaysia (IMM). Therefore, you will attain recognition in the Asia region.

– Achievement:
Your value will be increased as the status signifies to others you have a high level of professionalism.

– Knowledge:
Certification will improve the value of your understanding of both academic and practical of marketing in the Asia region. With these knowledge, you can become a professional trainer.

– Networking:
You will also get plenty of global networking opportunities with other CPM colleagues.

– Leadership:
Through certification, you demonstrate adherence to continuous improvement and high standards of professionalism.

Who has been awarded CPM (Asia)?
More than 1,600 marketers have been certified in 15 Asian countries. They come from multinational corporations to local small-and-medium size enterprises. Successful candidates will have a global network of other CPM (Asia) colleagues through their active participation in the programmes and activities of their respective National Marketing bodies/associations.

Award of the CPM (Asia) Status:
Holders of the CPM (Asia) professional qualification are entitled to use the designation of “CPM (Asia)” on their business cards and letterheads. In order to continue to use this designation, holders of the CPM (Asia) qualification have to continue to be members of the AMF. To be a member of the AMF, individuals need only be a member of their local marketing association, which in this instance is the Institute of Marketing Malaysia (IMM), the national body for sales and marketing professionals and practitioners in the country.

To join us or find out more for CPM and IMM, please visit:
Website: http://imm.org.my/new/
FB page: https://www.facebook.com/instituteofmarketingmalaysia

This video production is a group assignment for E-Marketing MBA project of Putra Business School and is produced/edited by VideoScribe.

Production Team:
– Bobby
– Calvin
– Ker Lee
– Wan Qin
– Xin Yi

Lecturer : Dr. Haliyana Khalid

Special thanks to Dato Sharifah for giving us this opportunity to produce the video on behalf of IMM, Dr. Haliyana for guiding us in this video production and Tiah Onn Tjoe for the voice recording.

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#CertifiedProfessionalMarketer
#IMM
#InstituteofMarketingMalaysia
#Marketing