HOKA Launch, CNY At Suria KLCC, Love Bonito Opening & More: Dope Events We Hit Up This Week

Another week, another whirlwind of totally EXTRA events! We were here, there and everywhere!

We were on the scene and vibing like a boss! Just check out our social diary for this past week (don’t be jelly!):

“OMG! Mom‘s Big News” (阿妈有喜) Press Conference

It was a big night for the cast of “OMG! Mom‘s Big News” (阿妈有喜). Anita Yuen, Chan Fong, Tong Bing Yu, Juztin Lan, and Miko Wong attended the Gala Event where they walked the red carpet at Pavilion KL and interacted with Malaysian fans. Prior to that, the aforementioned stars held a media press conference to talk about their experience filming “OMG! Mom‘s Big News”.

Tapping into her own motherhood, Anita recalled, “During my pregnancy, I would think of my mother, and how little I cared about her before. After becoming a mother, I finally understood why my mother would nag me so much.” When asked about what she gained from playing this role, the 53-year-old actress joked, “I’ve gained a few pounds from all the eating“, citing Bak Kut Teh, Klang’s Blackthorn Durian and Assam Laksa as her favourites.

Watch Hype’s Exclusive Reel:

(Reel upcoming)

An Oriental Garden Blooms At Suria KLCC This CNY

Suria KLCC unveiled its Chinese New Year 2025 campaign, promising a unique and immersive festive experience from now to 9th February. This year’s celebrations feature stunning decorations befitting the theme of a contemporary Chinese Garden. Step into a captivating monochrome red and gold Chinese Garden at the Centre Court, featuring intricate Chinese paper-cutting motifs. 

Highlights of the space include a grand arch, a charming Chinese pagoda, the twelve Chinese zodiacs and a picturesque bridge spanning over an interactive digital koi pond. Adding to the enchanting atmosphere, the Gold Blossoming Tree of Prosperity stands proudly in the garden, symbolising abundance and prosperity for all. Over at the Esplanade KLCC, a majestic Chinese grand arch is flanked by equally impressive towers.

Watch Hype’s Exclusive Reel:

Time Zone Launches Ice Smart 3.0

Time Zone is kicking off the new year with not a single, but double celebration! In addition to the reopening of its upgraded outlet in Ampang Point, Time Zone has also just launched the brand new Ice Smart 3.0 – the ultimate fusion of style, innovation and functionality.

As one of the leading watch retailers, Time Zone’s newly revamped store sets the stage for an elevated shopping experience with a brand new face lift. Designed with modern elegance in mind, Time Zone Ampang Sales & Service Gallery not only showcases a curated selection of handpicked globally-recognised brands, including the new Ice Smart 3.0, but also serves as a dedicated after-sales and service center to its patrons.

Watch Hype’s Exclusive Reel:

HOKA’s BONDI 9 Launch At TRX

HOKA recently held its “EVERYBODY BONDI” activation, and the launch of its BONDI 9 at Raintree Plaza, TRX. Malaysians were invited to experience HOKA’s revolutionary footwear innovation while celebrating the inclusivity and versatility that define the Bondi franchise.

The event showcased the spirit of inclusivity through an immersive pop-up experience. Attendees had the opportunity to test the BONDI 9 firsthand and discover its advanced comfort technology, solidifying its place as one of HOKA’s most iconic innovations.

Watch Hype’s Exclusive Reel:

Eucerin’s Hyaluron-Filler Epicelline Serum Launch

Growing old without looking old: until now, the idea of a fountain of eternal youth was little more than a beautiful dream. But we have more control than we think. Studies prove that, by living a healthy lifestyle, it is possible to slow down the “age clock” of our cells.

After 15 years of research, Beiersdorf AG, one of the pioneers in the field of skin epigenetics, has achieved another milestone in terms of anti-ageing with its patented skin-specific age clock technology. All of this takes place with no changes or mutations in the genetic information in the genome. Instead, small, chemical molecules are attached to the DNA. Unlike mutation, this process, known as DNA methylation, can be reversed. With consistent use of the Eucerin Hyaluron-Filler Epicelline Serum, the skin’s biological age-fighting of 10 signs of aging are activated to make you look up to 5 years younger in just 4 weeks.

Watch Hype’s Exclusive Reel:

“Redemption” Gala Premiere Brings Action, Comedy & Stars To The Spotlight

“Redemption (守护者)” delivers an electrifying blend of action and comedy, starring a stellar cast including Michael Chuah, Tian Long, and Zizan Razak. Directed by Chuah, the film follows Jie, a former mercenary trying to leave his violent past behind for a quiet life in a small town. However, his peace is short-lived when a loved one becomes entangled with a dangerous crime syndicate, forcing Jie to dive back into the world he desperately wanted to escape. The film’s mix of intense action sequences and sharp humour makes for an exciting watch.

With its high-stakes battles and moments of levity, “Redemption (守护者)” keeps audiences hooked from start to finish. The recent Gala Premiere was a blast, with stars stepping onto the red carpet, giving fans a glimpse into the film’s thrilling ride. If you missed it, you can still catch the movie’s release on 29th January!

Watch Hype’s Exclusive Reel:

Dasha Logan Launches “Legasi” EP Featuring Dato’ David Arumugam

Dasha Logan is back with her latest EP “Legasi,” a heartfelt release that sees the talented singer-songwriter teaming up with her legendary uncle, Dato’ David Arumugam of The Alleycats. The EP, which features five captivating tracks, showcases Dasha’s rich musical heritage and personal artistry. From the emotive “Jika Kau Bercinta Lagi” (complete with an exclusive music video) to the soulful “Sampaikanlah Salam,” each song offers a unique blend of nostalgic charm and contemporary sound. Produced by Rozhan Razman with stunning musical arrangements by Melina Williams, “Legasi” is a tribute to family, legacy, and the timeless beauty of Malaysian music.

The EP is now available for streaming on all major platforms. Whether you’re a long-time fan of The Alleycats or new to Dasha Logan’s music, “Legasi” is a must-listen for anyone who appreciates Malaysian music at its finest.

Watch Hype’s Exclusive Reel:

Sensitive Skin Heartleaf Regiment Launch By Murad

Malaysians with sensitive skin can now embrace gentle skincare and discover how to protect their skin with the Murad® Hydration Sensitive Skin Heartleaf Regimen. This clinically proven skincare range is specially formulated to reduce signs of sensitivity and enhance skin resilience with every use.

The Murad® Hydration Sensitive Skin Heartleaf Regimen features a carefully selected combination of ingredients designed to soothe, hydrate, and protect sensitive skin:

• Heartleaf Extract: Soothes, hydrates, and provides antioxidants to calm irritated skin.

• Microalgae: Helps calm aggravated skin while improving hydration over time.

• Ceramides: Strengthen the skin’s barrier to defend against inflammatory triggers and irritants.

These ingredients work together reducing common signs of skin sensitivity, such as redness, dryness, itching, and more, while simultaneously improving skin resilience over time. The range is hypoallergenic, 100% fragrance-free, alcohol-free, and non-stripping, making it ideal for even the most delicate skin.

Watch Hype’s Exclusive Reel:

Media Luncheon & Lazada Affiliates Workshop

We rang in the Lunar New Year with Lazada Malaysia at an exclusive media luncheon of inspiration, celebration, and valuable insights. It was a festive gathering where we deep-dove into Lazada’s Affiliate Programme and its most successful affiliates.

We discovered how this dynamic programme empowers consumers to innovate, grow, and thrive in the digital space and gained exclusive tips and insider knowledge on maximising affiliate success, learning practical strategies to unlock the full potential of Lazada’s Affiliates programme, while hearing first-hand stories of transformation and triumph from real Affiliates in the community.

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Love, Bonito’s Grand Reopening At Sunway Pyramid

We experienced the evolution of Asian fashion as Love, Bonito reopened its newly transformed flagship store at Sunway Pyramid. As the brand’s second-largest retail space in Malaysia, this reimagined boutique debuts Love, Bonito’s pioneering global store concept — a harmonious blend of modern aesthetics with its distinct Asian touch.

We were also treated to a showcase of its 2025 Chinese New Year collection, in which timeless traditions are artfully reinterpreted for the modern woman.

Watch Hype’s Exclusive Reel:

BMW Driving the Future of Premium Mobility Event

The year has only just begun, but BMW Malaysia is starting the year strong by unveiling not one but four new vehicles. Ranging from potent and stylish bikes to performance-focused EVs and even the locally assembled MINI Countryman, these beasts will soon be making their way on to the streets and into enthusiasts homes. All these vehicles boast incredible performance, able to conquer even the roughest of terrains. Wanna see them roll out? Then check out our reel below!

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