As a web marketer or a web designer, this question would have cropped innumerable times – "How to make a perfect website design". Well, the answer is you can never really make a perfect website design. However, you can definitely come close to making the perfect design by following some basic website design tips so.
There are some very simple but extremely critical website design rules that you need to follow in order to make the perfect website design. They are as follows:
1. Easy and Logical Navigation: If you are thinking of designing your website or already have one, the first thing that you need to check is the navigation. Having a clear, easy and logical navigation is the first step in making a perfect website design. Ideally, there should not be more than six tabs in the top or main navigation. Any more than six tabs, it becomes difficult for the users to track. With the main categories in place, arrange the content in the right sub-categories for people to browse further into the site. You can even have a detailed navigation pull down, complete with images and a brief description that gives a summary of the contents inside.
2. Right Call to Action: Call to action buttons are like directions. Without the right directions, it can be difficult for users to browse through. Also, call to action buttons urge the people to take the desired action and help in engagement and eventually converting into customers. It is better to use conventional call to actions like 'buy now', 'call now', 'inquire now', 'read more' and 'contact us' as people are used to following them and are critical in making a perfect website design .
3. Clear, Crisp and Correct Content: As they say, content is king and the base in making a perfect website design. Content that is grammatically incorrect, is full of typos and errors, is the largest turn off for any user. Once people find such content on a website, they will be gone forever.
4. Avoid Pop-ups: Although many marketers use pop-ups to grab attention, they fare poorly on user experience. Studies have proven that pop-ups are extremely annoying for users and end up driving them away instead of capturing attention. Thus, avoid pop-ups at all costs while making the perfect website design.
5. Avoid Flashy Images & Overcrowding: This is yet another problem that plagues several websites, even today. In order to grab instant attention, website owners often indulge in the use of bright and flashy banners or images or clutter the home page with too many offers / features. This is a strict no-no and will certainly leave a bad taste. Users like websites that are tastefully designed, using well-designed banners and layouts that are attractive but not over the top.
6. Make Text Readable : If you are including text, you want your users to read it. While making the perfect website design, the key is to use the right font size, color and style so that it becomes easy for the users to read. Do not make them work hard or else they will simply leave never to return. Also, if you are adding background color to the text, use contrasting colors so that the text stands out and does not merge with it. 7. Optimize Page Size: Yet another element that you must focus on is the page size. Do not have too wide or too narrow page size while making the perfect website design. Most users today have a screen size of 1024 x 768 pixels. Thus, the ideal page size should be around 1200 pixels. Apart from these, having the right look and feel and making the website interactive also feature prominently in the list of key things to be considered while making the perfect website design.
