THE EFFECT OF SOCIAL MEDIA MARKETING ACTIVITY TOWARDS ONLINE SHOPPING BEHAVIOUR AMONG PRIMARY

By Ariff On Aug 28, 2021

“This presentation has been prepared for BLM2-ICAM4: An International Joint e-conference. #BLM2_ICAM4 is a continuation of Business, Law, and Management (BLM 2020): An International e-Conference and International Conference on Advanced Marketing (ICAM 2020) organized by Centre for Industrial Revolution and Innovation (#CIRI, http://www.gociri.com), Taylor’s University, Malaysia and University of Kelaniya, Sri Lanka, respectively. For more information visit https://ciriconference.com/
Reference: 1404_Market_1027
Presentation title: THE EFFECT OF SOCIAL MEDIA MARKETING ACTIVITY TOWARDS ONLINE SHOPPING BEHAVIOUR AMONG PRIMARY SCHOOL TEACHERS IN KLANG VALLEY
Authors: GOH JING YI ,ASIA PACIFIC UNIVERSITY OF TECHNOLOGY AND INNOVATION, MALAYSIA; JANITHA KULARAJASINGAM, ASIA PACIFIC UNIVERSITY OF TECHNOLOGY AND INNOVATION, MALAYSIA; ANUSUIYA SUBRAMANIAM, UNIVERSITI PUTRA MALAYSIA; JUGINDAR SINGH KARTAR SINGH, ASIA PACIFIC UNIVERSITY OF TECHNOLOGY AND INNOVATION, MALAYSIA