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Mistake #1: Relying on referrals or word-of-mouth. When you depend on word-of-mouth, you allow middlemen to control your flow of…

I was just taking a look at Npros.com and found ANOTHER new juice MLM called Trevo. You might be looking to join Trevo or just…

So you have a nice restaurant with good food and service, and yet the dining room is not always full. You spend quite a lot of…

Most people who go into the house cleaning business target the average income earning individuals as their target market. However,…

PowerPoint Presentations are a way of attracting audience towards your views and arguments. It is one of the most helping factors…

SWOT (Strengths, Weaknesses, Opportunities, Threats) is a popular framework for developing a marketing strategy. A Google search…

When I was younger... I want to be pigeonholed... Basically, now you want to be pigeonedholed. It's your niche. - Joan Chen,…

Value pricing is a strategy that businesses with a high value product or service use. The strategy is to sell the high value…

What is a Strategic Window?The term strategic window is the limited periods during which the "fit" between the key requirements of…

IntroductionOur country is endowed with a good degree of ethnic and regional diversity. About three-fourth of the total…