Branding

Why the wrong brand identity can mislead clients about your business and cost you valuable leads.A business with the wrong brand identity is swimming against the current and…

Importance of MarketingWhat is marketing? Marketing is a strategy for allocating resources (time and money) in order to achieve certain business objectives. The objective is to…

For holistic IT management and data integrity, companies consult with the IT business consulting firms. These companies understand the vital need of IT infrastructure and its…

So, it's that time of the season again! The new WordPress release is now available to download. Evans, the WordPress 4.8 was launched on the June 8th. It has been…

Insightful marketers are constantly analysing data on media spend to identify new opportunities for growth and efficiency. While traditional online buys were conducted with…

There is a fact that is quite understood and realized among leaders in the majority of the main industries around the world and this is: How the digital technology is disrupting…

There are lots of commercials on television pitching instant websites where you choose a theme, add your logo, some page content and you are ready to begin raking in the dough.…

When you need to strike a balance between a number of things like quality, functionality and cost, you automatically choose the golden mean that could give you a little bit of…

A logo visually represents the identity of a business and thus it plays a vital role in business' branding. As it is a creative art that makes a brand easily identifiable, it…

Whether you're a service business working to obtain clients, a manufacturer selling products, or a non-profit organization selling your good works, you must spread the word. You…