Advertising and promoting products are becoming very competitive. People have found it difficult to get to their customers. And those people that are involved are those that neglect the importance of Email marketing. By experience, Email marketing is one of the best ways to generate traffics. It's free and work fast.
But sending bulks of Email to you customers may cause them to unsubscribe from your mailing list. This is because, some of your customers will think that you're forging them to buy your product and others will take it as spam mail. You should learn the tactics to make your customer happy, while sending them the Email. One of those tactics is by providing your subscribers free eBooks and other benefits.
You can easily scare your customers away when you press them too much. Bear in mind that 50-80% do not like pressurizing them in any thing that will benefit them or not. You must let them know a little bit of the product before you expect them to the sales letter. I said that because many people are scared when it comes to high priced products.
Again, it's more advisable to post some links through your Email than pitching the product you want to promote. What i mean is, telling your subscribers story upon story without letting them know the genuineness of the product.
There mistakes many people make on email list. Many people like to copy the details of the sales letter they want to promote. I did not say it bad but you need to present to your subscribers a simple grammar to convince them buying the product. Most of the time, sales letters are long that people that do not like reading much will just skip it. When you take these adequate steps, it'll be amazing how much you'll be generating every month.
