Branding

It is common for the new business owners to invest heavily in the design and development of their web pages and install myriad gadgets and widgets wherever possible in order to…

Devising an ongoing Employee Engagement program, meeting Multiple Long-Term objectives with respect to Employment branding /Retention Strategy / Assessment / Highly and…

When running a business, branding is keen in order to make businesses more reputable and profitable. Unfortunately, creating a solid branding strategy can be difficult, most…

The 2 Most Important Profile Parts The first thing people see when browsing their list of returned search results on LinkedIn is your photo & headline. These two profile…

Direct Marketing produced $2.05 trillion in sales in 2012. That represents about 8.7% of US GDP in 2013. This implies several key points.First, competition in direct marketing is…

There are 10 basic P's we can all incorporate into our business personas. Remember minding your P's and Q's your mother always told you. Well, now we can all achieve that goal.…

Sir George D Beauchamp was the father of electric guitars. He was the oldest electric guitar manufacturer in the industry. When he started manufacturing guitars he realized…

Two of the most common ways of choosing a letterhead design for your company are designing it from scratch (with the input and assistance of professional printing companies) or…

Although food-delivery apps may not suit every business, they provide a unique opportunity to promote your business in a new way (think positive ratings leverage and digital…

Last Sunday night I was fortunate enough to attend Adele's second sold-out concert in Brisbane. It was the city's biggest-ever concert, with more than 60,000 adoring fans packed…