Branding

A lot of the time, the people that we are interested in finding are those from our past. It is quite possible to trace these people, no matter how far back the time period…

Today the Apple brandmark stands for innovation, reliability and cool products. It reflects functionality, balanced with product beauty. The company has managed to turn the box of…

Experiential marketing is evolving and maturing. Some experiential marketing campaigns are more successful than others. That's why it is important that best practices are…

Without a doubt the electric guitar is one of the most interesting instruments to date and does contain some very interesting electric guitar facts and knowledge that people are…

It happens to nearly every popular brand whose leadership lacks an understanding of basic product and brand management. Through a company's failure to establish and adhere to a…

Over and over I hear consulting clients tell me that they can't get their personal training business to grow. They are stuck at certain level of success with their bootcamps and…

Are you on the market for a rash guard? If you're shopping for rash guards there are some very important factors you need to consider before you make a purchase. Maybe you need a…

Whether you are buying the most basic kind of jewelry box or are in the market for high-end luxury boxes, it is a good idea to know which companies make the best boxes and to be…

Growth of your business depends completely upon how you promote it. The best, effective and result oriented approach is creating a promotional video. The more you promote your…

Web 2.0 is a buzzword commonly used to embrace diverse and novel processes on the World Wide Web. Even though predominately a marketing term, some of the key imputes colligated…