Branding

Is a product still the same without its packaging? As the saying goes - looks matter, and without a properly designed package a product is hard to sell regardless of how good its…

1. Choosing different brochures to cater to different audiences Most commonly seen are two types of brochures. These two brochures differ in that their intended reading…

As a professional it is important that you have a website that accurately describes either your business or yourself. With the help of a website design agency you can get a custom…

Custom flash drives are a unique twist on a hot promotional product. Instead of printing your logo on a stock USB drive, it's possible to create a totally custom design.…

What businesses are appropriate for cartoon brand mascots?Here's the rule of thumb for when and when not to use a cartoon brand mascot. Keep in mind, ALL rules are meant to be…

Who is a graphic designer?A graphic designer is a professional who is skilled to create and assemble photos or images, motion graphics or typography, with an objective to enhance…

Branding and marketing through logos have undergone a huge transition- a look at the old and current logos of some famous brands is enough to give one an idea of the magnitude of…

A corporate logo refers to the trademark that is used for representing a brand identity of a corporation. It is used basically for identification purposes or reasons. However, one…

Brand in today's world is not just a logo. It is more than a specific picture or image. It creates the value in the minds of customer about your company and business.…

When designing trade show displays, it is very important to keep basic graphic design principles in mind. Effective event marketing that uses the fundamental rules of design can…